“What does it cost to start?” is the first question every new reseller asks. Here is the complete, honest picture — no fantasy numbers.
Cost 1: Your First Credit Bundle
This is the only mandatory startup cost. Because bundles are prepaid inventory, you control the size: many resellers start with a trial or small standard bundle, prove they can sell, then scale into volume bundles at better per-credit rates. Current bundle pricing is quoted per reseller — ask us for current rates rather than trusting any published table, including ours.
Cost 2: Per-Subscription Credit Spend
Ongoing cost of goods sold. Each line you create deducts credits based on duration and options. Track your true per-subscription cost after every bundle purchase — it changes when you move between bundle tiers, and it differs between panels. Value-positioned panels like Ministra (part of the Trex family) exist precisely because per-credit economics matter as much as catalog size.
Cost 3: Marketing
Realistic options, in ascending order of spend:
- Free: referrals, community groups, marketplace listings, organic social content.
- Cheap: boosted posts and small-budget ads targeted at your niche.
- Serious: sustained ad campaigns, influencers, or a content site of your own.
Budget marketing per acquired customer, not per month. If a customer pays you $12/month and stays eight months, you can rationally spend a meaningful amount to win them.
Cost 4: Tools and Operations
Modest but real: a payment method your customers trust, a phone line or WhatsApp Business setup, optionally a simple spreadsheet or CRM for expiry tracking, and any branding (a logo, a name). None of this requires significant money at the start.
Cost 5: Your Time
The hidden line item. Support, sales conversations and renewals take hours every week. Early on, your “hourly wage” is low; the model improves as renewals compound and per-customer effort drops.
What You Do Not Pay
There is no monthly platform fee from our side, no revenue share, and no forced minimum after your bundle. Your costs scale with sales — which is why the model works for side incomes as well as full-time operations.
Planning Rule of Thumb
Start with the smallest bundle that lets you test properly, spend the rest of your first budget on finding customers, and only scale credit purchases when renewals prove your base is sticky. Model your scenario in the profit calculator and read how credits work before buying your first bundle.
